--- title: "5 of 10 idea-management tools print a price; a ten-seat pilot runs US$0 to US$390" summary: "What ten idea-management vendors’ pricing pages showed in September 2026: who publishes a figure, what a ten-seat pilot costs, and which seat you actually pay for." url: https://www.thetechbag.com/blog/idea-management-tools format: Note desk: "SaaS & business software" published: 2024-10-15 facts_checked: 2026-09-30 author: TechBag (The TechBag Journal) tags: ["idea management","innovation management","Jira Product Discovery","Aha! Ideas","Ideanote","Canny","HYPE","pricing","DPDP","GST"] cover: https://www.thetechbag.com/blog/covers/idea-management-tools.png --- # 5 of 10 idea-management tools print a price; a ten-seat pilot runs US$0 to US$390 *What ten idea-management vendors’ pricing pages showed in September 2026: who publishes a figure, what a ten-seat pilot costs, and which seat you actually pay for.* Note · SaaS & business software · By TechBag · Published 2024-10-15 · Facts checked 2026-09-30 · Canonical: https://www.thetechbag.com/blog/idea-management-tools The short version - Of ten idea-management products TechBag checked, five print a price. The five that publish are built for product teams; the five that quote are suites for a company-wide innovation programme. - A ten-seat pilot costs nothing to US$390 a month on list: Ideanote is free to 10 users, Jira Product Discovery is US$10.50 a creator, Aha! Ideas is US$39 a user.[1] [2] [3] - The seat you pay for is the person who triages, not the person who submits. Who the vendor counts decides the bill at 500 employees.[2] [5] The original version of this piece explained what idea-management software is and listed questions to ask a vendor. It never named a price. The question an Indian buyer actually asks is simpler: if 300 employees submit ideas and ten people sort them, what does that cost, and which of the two kinds of product under this label do we need? We read ten vendors’ pricing pages to answer it. ## Two markets share one name, and only one publishes a price The first market is the product team’s idea portal: customers and colleagues post requests and vote, and a product manager scores them. Aha! Ideas, Jira Product Discovery, Productboard, Canny and Ideanote live here. The second is the enterprise innovation suite: campaigns, stage-gates and evaluator panels, sold to an innovation office. IdeaScale, Brightidea, Wazoku, Qmarkets and HYPE live there; HYPE absorbed Planbox in a merger announced on 27 February 2024.[11] TechBag countTechBag count, ten pricing pages Five print a figure: Aha! Ideas, Jira Product Discovery, Ideanote, HYPE Boards and Canny. Five do not: Productboard routes its Business plan to a demo; IdeaScale, Brightidea, Wazoku and Qmarkets are quote or demo only.[1] [2] [3] [4] [5] [6] [7] [8] [9] [10] **Figure: A ten-seat idea-management pilot costs nothing to US$390 a month, and the gap is the paid seat, not the feature list** *USD list price per month for ten paid seats, lowest published plan that covers them, September 2026* Aha! Ideas 10 users at US$39 US$390 Jira Product Discovery 10 creators at US$10.50; contributors free US$105 HYPE Boards Basic flat; 10 users, 2 boards; ex VAT US$79 Canny Pro flat; 10 managers; billed yearly US$79 Ideanote Free free to 10 users; Scale is US$6 a user US$0 | | Value (US$) | | --- | --- | | Aha! Ideas | 390 | | Jira Product Discovery | 105 | | HYPE Boards Basic | 79 | | Canny Pro | 79 | | Ideanote Free | 0 | Source: Vendor pricing pages: Aha!, Atlassian, HYPE Boards, Canny, Ideanote; TechBag arithmetic · as of 30 September 2026 · HYPE Boards Basic and Canny Pro are flat plans that include 10 seats; the other three are per seat The spread is about who the vendor counts. Aha! charges for every user and raises prices 3% a year by policy.[1] Atlassian charges only for creators; colleagues who post and vote are free contributors.[2] Canny counts tracked end-users and managers separately, so a 300-person company may land on its custom-priced Business plan.[5] Productboard prices per maker and does not show the figure.[6] ## Which kind to buy If the ideas come from customers or a product team, buy from the published half: Jira Product Discovery if Jira is already in the building, Ideanote if not and the group is under 50, Aha! only if its roadmap tool is coming anyway, since Aha! Roadmaps at US$59 a user includes Ideas Essentials.[1] If the brief is a company-wide programme in which finance, HR and operations staff submit and a committee funds, the quote-only suites are what you are buying: Qmarkets tiers by named users and adds a setup fee, and Wazoku uses no pricing table.[8] [9] The lever you hold there is the named-user count. Our view Run the pilot on a published tool before taking a suite demo. Ten Jira Product Discovery seats for a quarter cost US$315 on list; a suite demo costs three meetings and tells you nothing about whether your staff will post. ## Buying it in India None of the ten publishes a rupee price: expect a dollar card charge or a reseller invoice with 18% GST. At an indicative ₹83 to the dollar the ten-seat Aha! pilot is about ₹32,400 a month before GST and the Jira one about ₹8,700, TechBag arithmetic rather than quotes. A portal holding employees’ and customers’ names, votes and comments processes personal data under the DPDP Act; the Rules notified on 13 November 2025 bring the security-safeguards duty into force on 13 May 2027.[12] Only Ideanote prices a data-residency option, as a paid add-on through sales.[3] Ask where the ideas are stored before the pilot. How we did this Figures as of 30 September 2026 Ten vendors: the original piece’s category plus the product-team tools that now hold most of the small-company market. Each pricing page, or home page where none exists, was read once. “Prints a price” means a monthly figure a buyer can multiply. Ten-seat figures use the lowest published plan covering ten paid seats, at the annual rate where offered. No vendor was contacted; nothing was tested. Spotted an error? Write to us; corrections are published at the foot of the piece. Sources 1. [Aha! pricing (Ideas from US$39 a user a month; Roadmaps from US$59 including Ideas Essentials; 3% annual increase)](https://www.aha.io/pricing) — undated page 2. [Atlassian, Jira Product Discovery pricing (Free for 3 creators; Standard US$10.50, Premium US$26.25 per creator a month; contributors free)](https://www.atlassian.com/software/jira/product-discovery/pricing) — undated page 3. [Ideanote pricing (Free to 10 users; Scale US$6 a user a month yearly, to 50 users; data residency a paid add-on via sales)](https://ideanote.io/pricing) — undated page 4. [HYPE Boards (formerly Viima) pricing (Basic US$79 a month, 10 users, 2 boards, billed annually; prices exclude VAT)](https://www.viima.com/pricing) — undated page 5. [Canny pricing (Free: 25 tracked users, 5 managers; Pro from US$79 a month billed yearly, 10 managers; Business custom)](https://canny.io/pricing) — undated page 6. [Productboard pricing (Business by demo request; no figure shown)](https://www.productboard.com/pricing/) — undated page 7. [IdeaScale pricing (demo and sales contact only)](https://ideascale.com/pricing/) — undated page 8. [Qmarkets pricing (Core and Enterprise tiers by named users, Get a Quote; annual licence plus setup fee)](https://www.qmarkets.net/pricing/) — undated page 9. [Wazoku pricing (packages; no pricing table, proposal on request)](https://www.wazoku.com/pricing/) — undated page 10. [Brightidea home page (Request Demo; no pricing page)](https://www.brightidea.com/) — undated page 11. [HYPE Innovation, HYPE Innovation acquires Planbox](https://www.hypeinnovation.com/news/hype-innovation-acquires-planbox-bolstering-leadership-in-strategic-innovation-management) — 27 February 2024 12. [Digital Personal Data Protection Rules, 2025: notification and phased commencement (Rule 6 safeguards from 13 May 2027)](https://legismith.com/dpdp-rules-2025-timeline/) — notified 13 November 2025 **Disclosure.** TechBag is a software reseller: it earns a margin when a reader buys through it, including from vendors named here. The analysis is TechBag’s own; no vendor paid for or saw this piece before publication. Facts are labelled reported, TechBag count or our view. Go deeper on TechBag - [Atlassian Jira intel page](https://www.thetechbag.com/atlassian/atlassian-jira) — the Jira estate Product Discovery sits beside - [The catalogue](https://www.thetechbag.com/browse-products) — every product TechBag quotes in INR with GST