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Category: SaaS Backupby AvePointTechBag Intel Page

Cloud Backup

Secure the front door. Email is where most attacks arrive — Cloud Backup is AvePoint’s multi-SaaS backup — automatically back up your Microsoft 365, Google, Salesforce and Dynamics data, stored independently (immutable, ransomware-resilient), with fast, granular recovery. Because SaaS providers DON’T back up your data — that’s your job.

SaaS providers don’t back up your dataNative recycle bins aren’t a real backupIndependent, immutable, recoverable

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How it’s rated

Full scoreboard ↓
The category
multi-cloud
SaaS backup
The need
your data, your job
Shared model
Recovery
item to workload
Granular + fast
Vendor
NASDAQ, M365 leader
AvePoint

Quick answer

AvePoint Cloud Backup is SaaS-data backup software — it automatically backs up the data your organisation holds in cloud platforms like Microsoft 365 (Exchange, SharePoint, OneDrive, Teams, Groups), Google Workspace, Salesforce, Dynamics 365 and more — so you can recover it quickly if it's lost, deleted, corrupted or held to ransom. Why this matters: organisations increasingly run on SaaS platforms (especially Microsoft 365), holding critical data — emails, documents, Teams chats, records — in the cloud. A dangerous misconception is that this data is fully protected by the SaaS provider. It isn't: Microsoft, Google and others operate a 'shared responsibility model' — they keep the service running, but protecting YOUR data (against accidental deletion, malicious deletion, ransomware, corruption, insider actions, or retention gaps) is YOUR responsibility. Native recycle bins and retention are limited (short windows, gaps) and are not a real backup. So if data is deleted (accidentally or maliciously), corrupted, or encrypted by ransomware, you can permanently lose it — unless you have an independent backup. AvePoint Cloud Backup provides exactly that: automated, secure, independent backups of your SaaS data, stored separately, with fast, granular recovery (restore a single email, file, site, or a whole workload) — so you can recover from any data-loss scenario. It's part of AvePoint's Confidence Platform (specifically its Resilience suite), from AvePoint — a NASDAQ-listed (AVPT), 28,000+-customer data-management leader with deep Microsoft-ecosystem heritage. TechBag scopes, licenses and supports it in INR/GST for Indian organisations.

Part 01 · Orient

The AvePoint platform family

This page covers Cloud Backup — multi-SaaS backup. The rest of AvePoint:

Quick facts

30-second orientation
Product
Cloud Backup — multi-SaaS backup
Vendor
AvePoint (founded 2001 · NASDAQ: AVPT)
The category
SaaS backup (M365, Google, Salesforce…)
Protects
M365, Google Workspace, Salesforce, Dynamics
Why
SaaS shared responsibility — YOUR data is YOUR job
Recovery
Fast, granular (item to full workload)
Part of
AvePoint Confidence Platform (Resilience)
Scale
28,000+ customers; Microsoft-ecosystem leader
Vs
Veeam, Druva, Commvault, Barracuda, Rubrik
In India via
TechBag — licensing, quotes, GST invoicing, support
Part 02 · Learn

Understand SaaS backup & shared responsibility before you buy

Most product pages skip this. We start here — so you buy a capability, not a buzzword.

What is Cloud Backup?

AvePoint’s multi-SaaS backup — automatically back up your M365, Google, Salesforce & Dynamics data, and recover it (item to workload) if it’s lost.

Native recycle bins vs real SaaS backup — the honest table

What consolidation actually replaces, dimension by dimension.

DimensionUnprotected / signature emailCloud Backup (AvePoint)
SaaS data protectionAssumed (wrongly) provider does itYour own independent backup
Deleted dataGone after native windowRecoverable, long-term
Ransomware on cloud dataPay or loseRestore from immutable backup
RecoveryCoarse / slow / noneGranular, fast, point-in-time
CoverageSome platforms unprotectedM365, Google, Salesforce…
StorageVendor-onlyBYO (Azure/AWS/GCP) option
RetentionShort native limitsLong-term (+compliance)
The vendorBackup-only point toolData-mgmt leader (+platform)

Cloud Backup is deep M365 + multi-SaaS backup — independent, immutable, granular recovery — within AvePoint’s data-management platform. For broadest all-workload backup, compare Veeam. TechBag advises honestly.

Under the hood

The five pieces of the platform

Vendors love diagrams; buyers need to know what they’re actually operating. Here’s the whole platform, demystified.

01
The scope

Connect Your SaaS

M365, Google, Salesforce…

Connect Cloud Backup to your SaaS platforms — Microsoft 365 (Exchange, SharePoint, OneDrive, Teams, Groups, Planner), Google Workspace, Salesforce, Dynamics 365 and more — so all your critical cloud data is in scope for protection.

02
The protection

Automated Backup

Scheduled, comprehensive

Cloud Backup automatically backs up your SaaS data on a schedule (up to several times a day) — comprehensively across workloads — capturing your data independently, so you always have a recent, recoverable copy separate from the live platform.

03
The safety

Independent Storage

Separate & secure

Backups are stored independently and securely (in AvePoint's cloud, or your own Azure/AWS/GCP storage — 'bring your own storage') — separate from the source SaaS platform, so a problem in the source (deletion, ransomware, outage) doesn't affect your backup. Immutable options resist ransomware.

04
The recovery

Granular Recovery

Item to full workload

Recover exactly what you need — a single email, file, list item, Teams message, or a whole site, mailbox or workload — quickly, to the original or a new location. Granular, fast recovery means you fix data loss precisely, without over-restoring.

05
The context

Confidence Platform

Part of Resilience

Cloud Backup is part of AvePoint's Confidence Platform — specifically its Resilience suite — so backup connects to AvePoint's broader data protection, governance and management capabilities, from one NASDAQ-listed data-management leader.

One agent on every machine, one console over all of them — modules attach without a second operational world.

Part 03 · Evaluate

Twelve capabilities. Cover, protect, recover.

Cloud Backup protects your SaaS data against deletion, ransomware & corruption — fulfilling the shared-responsibility model — the backup layer of the portfolio, and paired with the human firewall.

Cover
Microsoft 365

Full Microsoft 365 Coverage

Back up all key M365 workloads — Exchange Online (email), SharePoint, OneDrive, Teams (chats, channels, files), Groups, Planner, Project and more — comprehensively. AvePoint's deep Microsoft heritage means thorough, reliable M365 protection.

Cover
Multi-SaaS

Google, Salesforce, Dynamics & More

Beyond M365, back up Google Workspace, Salesforce, Dynamics 365, Azure DevOps and more — so a single solution protects your data across multiple SaaS platforms. Multi-SaaS coverage means one backup for your cloud estate.

Cover
Comprehensive

Comprehensive Data & Metadata

Back up not just content but metadata, permissions, structure and settings — so restores are complete and faithful (a restored site or mailbox looks and works right, with permissions intact). Comprehensive backup means reliable, full-fidelity recovery.

Protect
Automated

Automated, Scheduled Backups

Backups run automatically on a schedule (up to several times daily) — so protection is continuous and hands-off, always capturing recent data. No manual effort, no gaps from forgotten backups. Set it and stay protected.

Protect
Independent storage

Independent & BYO Storage

Store backups independently — in AvePoint's secure cloud, or your own Azure/AWS/GCP storage ('bring your own storage') — separate from the source SaaS. So a source problem (deletion, ransomware, outage) can't affect your backup. Your data, safely apart.

Protect
Ransomware-resilient

Ransomware Resilience (Immutable)

Immutable backup options mean backups can't be altered or deleted by ransomware or attackers — so even if ransomware hits your SaaS data, you have a clean, unencrypted copy to restore. Critical, as ransomware increasingly targets cloud data.

Protect
Security & encryption

Encryption & Security

Backups are encrypted (in transit and at rest) and secured, with access controls — so your backed-up data is protected. Backup data is sensitive (it's a full copy of your data), so strong backup security is essential. AvePoint provides it.

Recover
Granular restore

Granular, Point-in-Time Restore

Restore exactly what's needed — a single email, file, list item, Teams message — or a whole mailbox, site or workload, from a point in time before the loss. Granular restore means you recover precisely, without over-restoring or losing recent good data.

Recover
Fast recovery

Fast, Flexible Recovery

Recover quickly to the original location, a new location, or a different tenant — with search to find what to restore. Fast recovery minimises downtime and disruption when data is lost. Get your data (and your users) back working, fast.

Recover
Ransomware recovery

Ransomware & Bulk Recovery

Recover from ransomware or large-scale loss — restore whole workloads or the affected data to a clean point in time — so you can bounce back from a major incident. The ultimate value of backup: recovering when the worst happens.

Recover
Retention & compliance

Long-Term Retention & Compliance

Retain backups for as long as you need (well beyond native limits) — for recovery, and for compliance/legal-hold requirements. So you meet retention obligations and can recover from long-ago points. Backup that also serves compliance and retention.

Recover
Platform

Part of the Confidence Platform

Cloud Backup is part of AvePoint's Confidence Platform (Resilience suite) — so it connects to AvePoint's broader data protection, governance (Cloud Governance, Insights) and management, for a comprehensive SaaS data-management capability from one leader.

See it, don’t just read it

Watch AvePoint Cloud Backup in action

The overview, getting started, and protecting M365 email.

AvePoint (official)·Overview

AvePoint Cloud Backup for Microsoft 365, Dynamics 365, and Salesforce

Multi-SaaS backup, explained.

AvePoint (official)·Overview

The AvePoint Confidence Platform for the Public Sector

The Confidence Platform (context).

Want a live, India-context walkthrough on your own fleet?

Book a guided demo →
Why Cloud Backup

The endpoint catches what arrives. Email stops it arriving.

Here’s what genuinely sets AvePoint Cloud Backup apart.

01

SaaS shared responsibility — your cloud data is YOUR job to protect

The single most important reason AvePoint Cloud Backup exists is a widely-misunderstood fact: your data in Microsoft 365, Google Workspace and other SaaS platforms is NOT fully protected by the provider — protecting it is YOUR responsibility — so you need your own backup. The dangerous misconception: many organisations assume that because their data lives in Microsoft 365 (or Google, Salesforce, etc.) — a big, reliable cloud service — it's automatically safe and backed up by the provider. This is false, and dangerously so. The reality — shared responsibility: SaaS providers operate a 'shared responsibility model'. The provider is responsible for keeping the SERVICE running — infrastructure, uptime, availability. But YOU are responsible for protecting YOUR DATA within the service — against accidental deletion, malicious deletion, ransomware, corruption, insider actions, and gaps in retention. Microsoft itself explicitly recommends third-party backup and states that protecting your data is your responsibility. The provider will keep the service up, but they won't restore data YOU (or your users, or an attacker) deleted or corrupted, beyond limited native windows. Why native protections aren't enough: SaaS platforms have some native features — recycle bins, retention policies, versioning — but these are NOT a real backup: they have short, limited retention windows (after which data is gone permanently); they have gaps (not everything is covered, or recoverable); they can be defeated (a malicious actor or ransomware can delete/encrypt including recycle bins); and they're not designed for reliable, long-term, granular recovery. Relying on them leaves you exposed. The data-loss scenarios: without your own backup, you can permanently lose SaaS data from: accidental deletion (a user deletes a file/email/site, discovered after the native window); malicious deletion (a departing employee or attacker deletes data); ransomware (increasingly targeting cloud data, encrypting it); corruption or sync errors; and retention gaps. Any of these can mean permanent, unrecoverable loss of critical business data. The solution: AvePoint Cloud Backup provides your own independent backup of your SaaS data — automated, secure, stored separately — so whatever happens in the source (deletion, ransomware, corruption), you can recover. It fulfils YOUR side of the shared-responsibility model. For any organisation with critical data in SaaS (i.e. essentially all), this is essential, not optional — it's the difference between recoverable and permanent loss. TechBag helps organisations protect their SaaS data with AvePoint Cloud Backup. TechBag helps you fulfil your data-protection responsibility.

02

Ransomware targets cloud data — independent, immutable backup is your recovery

A critical reason for AvePoint Cloud Backup is ransomware: attackers increasingly target and encrypt cloud/SaaS data, and an independent, immutable backup is often the only reliable way to recover without paying — so backup is a core ransomware defence. Ransomware's shift to the cloud: ransomware — where attackers encrypt your data and demand payment — was long focused on on-premises systems, but attackers increasingly target cloud and SaaS data too, as that's where organisations' data now lives (M365, etc.). They may compromise accounts and encrypt or delete SaaS data, or ransomware spreads to cloud-synced data. Cloud data is not immune to ransomware. Why backup is the key defence: the most reliable way to recover from ransomware — without paying the ransom (which is risky, often fails, and funds crime) — is to restore your data from a clean backup taken before the attack. If you have a good, independent backup, you can wipe the encrypted data and restore the clean copy, defeating the ransomware's leverage. Without a backup, your options are grim: pay (and hope), or lose the data. So backup is a cornerstone of ransomware resilience. Why it must be independent and immutable: for backup to defend against ransomware, it must be: Independent — stored separately from the source, so ransomware that hits your SaaS data can't reach the backup (a backup in the same compromised environment is useless). Immutable — unable to be altered or deleted, so ransomware or attackers can't encrypt or destroy the backup itself (sophisticated ransomware tries to destroy backups first). AvePoint Cloud Backup provides both: backups stored independently (separate storage), with immutable options — so even a ransomware attack that hits your SaaS data leaves your backup clean, safe and restorable. What this means: with AvePoint Cloud Backup, a ransomware attack on your SaaS data isn't catastrophic — you restore from the clean, immutable backup and recover, without paying. This turns a potential disaster into a recoverable incident. Given how prevalent and damaging ransomware is (and its growing focus on cloud data), this backup-based resilience is genuinely critical. For any organisation, having independent, immutable backup of SaaS data is a core part of ransomware defence — and AvePoint Cloud Backup provides it. TechBag helps organisations build ransomware resilience for SaaS data with AvePoint Cloud Backup. TechBag helps you recover from ransomware without paying.

03

Granular, fast recovery — fix data loss precisely, minimise downtime

A key strength of AvePoint Cloud Backup is granular, fast recovery — the ability to restore exactly what's needed (from a single item to a whole workload), quickly — which matters because recovery quality is what makes backup actually useful when data is lost. Backup is about recovery: the whole point of backup is being able to recover data when it's lost. A backup you can't recover from well — too slow, too coarse, unreliable — fails when you need it. So the recovery capability (speed, granularity, reliability) is what really matters, not just that backups exist. Granular recovery — restore precisely: AvePoint Cloud Backup offers granular recovery — you can restore exactly what you need, at any level: a single email, a single file, a specific list item, a Teams message, a particular SharePoint page — or scale up to a whole mailbox, site, or entire workload. This precision matters: usually, data loss is specific (a user deleted one important file, or one mailbox was affected), and you want to restore just that — not over-restore everything (which could overwrite good recent data or cause disruption). Granular restore lets you fix the exact problem, cleanly. Point-in-time — restore from before the loss: you can restore from a specific point in time (before the deletion, corruption or attack) — so you get the good version of the data, not the damaged one. Fast recovery — minimise downtime: recovery is fast, and flexible (restore to the original location, a new location, or another tenant), with search to quickly find what to restore. Fast recovery minimises the downtime and disruption of data loss — users get their data back quickly, business continues. Why this matters: when data is lost, the impact (downtime, lost work, disruption, stress) depends heavily on how quickly and precisely you can recover. Slow, coarse recovery prolongs the pain; fast, granular recovery resolves it quickly and cleanly. AvePoint Cloud Backup's granular, fast, point-in-time recovery means data-loss incidents — from a single deleted file to a ransomware attack — are resolved precisely and quickly, minimising impact. This recovery quality is what makes the backup genuinely valuable in practice. For any organisation, good recovery is the real payoff of backup, and AvePoint delivers it. TechBag helps organisations get fast, granular SaaS recovery with AvePoint Cloud Backup. TechBag helps you recover precisely, quickly.

04

Multi-SaaS coverage & Microsoft depth — one backup for your cloud estate

A significant strength of AvePoint Cloud Backup is that it covers multiple SaaS platforms comprehensively — with especially deep Microsoft 365 coverage — so one solution protects your whole cloud data estate, thoroughly. The multi-SaaS reality: organisations increasingly use multiple SaaS platforms — Microsoft 365 (usually the biggest), often Google Workspace, Salesforce (CRM), Dynamics 365, and others — each holding critical data. Protecting all of these could mean multiple separate backup tools (complex, costly, inconsistent). A single solution covering them all is far better. AvePoint's multi-SaaS coverage: AvePoint Cloud Backup covers many SaaS platforms — Microsoft 365, Google Workspace, Salesforce, Dynamics 365, Azure DevOps and more — in one solution. So you can protect your whole cloud data estate consistently, from one place, rather than juggling multiple backup tools. This simplicity and consistency is valuable. Deep Microsoft 365 coverage: AvePoint has deep Microsoft-ecosystem heritage — it's long specialised in Microsoft 365/SharePoint data management — so its M365 coverage is especially thorough and reliable: all key workloads (Exchange, SharePoint, OneDrive, Teams including chats and channels, Groups, Planner, Project), with metadata, permissions and structure captured for faithful restores. Since M365 is usually the largest and most critical SaaS platform, this depth matters — you want your most important data protected thoroughly, and AvePoint's Microsoft expertise ensures that. Comprehensive, faithful backup: beyond breadth, AvePoint backs up comprehensively — content plus metadata, permissions, structure and settings — so restores are complete and faithful (a restored site or mailbox works correctly, with permissions intact), not just raw data. This full-fidelity backup means reliable recovery. Why this matters: covering multiple SaaS platforms (with deep M365 coverage) in one comprehensive solution means you protect your entire cloud data estate thoroughly and simply — no gaps (unprotected platforms), no juggling multiple tools, and confidence that even your most critical (M365) data is fully covered. For organisations with data across several SaaS platforms — especially Microsoft-centric ones — this breadth and depth is genuinely valuable. AvePoint provides it. TechBag helps organisations protect their whole SaaS estate with AvePoint Cloud Backup. TechBag helps you cover all your cloud data, thoroughly.

05

From a listed data-management leader — with the Confidence Platform

AvePoint Cloud Backup comes from AvePoint — a NASDAQ-listed, 28,000+-customer data-management leader with deep Microsoft heritage — and is part of its broader Confidence Platform, which matters because backup is trust-critical and benefits from a proven, focused vendor with a broader data-management capability. A proven, listed, focused vendor: AvePoint is a data-management specialist — founded 2001, NASDAQ-listed (AVPT, publicly accountable), with 28,000+ customers, ~$443M revenue, and deep Microsoft-ecosystem expertise (it's long been a leading Microsoft 365/SharePoint data-management partner). For backup — which protects your critical data and must be reliable — having it from a proven, established, publicly-accountable, focused data-management leader provides confidence. AvePoint lives and breathes SaaS data management; this is its core business. Deep Microsoft (and multi-SaaS) expertise: AvePoint's Microsoft heritage means its M365 backup is expert and thorough (as covered), and its multi-SaaS coverage reflects broad data-management capability. You're getting backup from specialists in exactly this domain. The Confidence Platform: Cloud Backup is part of AvePoint's Confidence Platform — a comprehensive SaaS data-management platform spanning Resilience (backup — Cloud Backup), Control (governance, access, security — Cloud Governance, Insights) and Modernization (migration, analytics — Fly). So backup connects to a broader capability: you can protect your data (backup), AND govern it (access, lifecycle, sprawl), AND secure it (access-risk analytics), AND migrate/manage it — all from one platform and vendor. For organisations wanting comprehensive SaaS data management (not just backup), this platform breadth is valuable — one partner for protecting, governing, securing and managing your cloud data. Why this matters: adopting AvePoint Cloud Backup means getting your critical backup from a proven, listed, focused, expert data-management leader — with the confidence that provides — and access to a broader Confidence Platform if you want comprehensive SaaS data management. For organisations that value a trusted, capable vendor and a path to broader data management, this is a real advantage. TechBag supplies AvePoint Cloud Backup, with local scoping and support, and can scope the broader platform. TechBag provides SaaS backup from a trusted data-management leader.

06

The honest scope

AvePoint Cloud Backup is SaaS-data backup — automatically backing up your data in Microsoft 365, Google Workspace, Salesforce, Dynamics 365 and more, stored independently (with immutable/ransomware-resilient and bring-your-own-storage options), with fast, granular, point-in-time recovery — fulfilling your side of the SaaS shared-responsibility model. It's part of AvePoint's Confidence Platform (Resilience suite), from a NASDAQ-listed data-management leader with deep Microsoft heritage. The honest framing: the SaaS-backup (especially M365-backup) market is competitive, with strong players — Veeam (a backup leader, with Veeam Data Cloud for Microsoft 365, very widely used), Druva (cloud-native SaaS backup), Commvault (enterprise backup, incl. SaaS), Barracuda (Cloud-to-Cloud Backup, SMB-friendly), Rubrik, Keepit, and Acronis. Many are capable and popular. AvePoint Cloud Backup's distinctive strengths are: its deep Microsoft-365 expertise and comprehensive M365 coverage (from a leading Microsoft data-management partner); its multi-SaaS breadth (M365, Google, Salesforce, Dynamics); its bring-your-own-storage flexibility; and — importantly — its place in the broader Confidence Platform (so backup connects to governance, security and management of your SaaS data, not just backup alone). Relative to a pure-play backup leader like Veeam, AvePoint's edge is its Microsoft-ecosystem depth and its broader data-management platform (governance + backup + migration); Veeam has huge backup breadth and mindshare. It's most compelling when you want thorough M365 (and multi-SaaS) backup from a Microsoft data-management specialist, value bring-your-own-storage, and/or want a path to broader SaaS data governance and management (the Confidence Platform). For pure backup breadth across all workloads (incl. on-prem, VMs), Veeam/Commvault go wider. TechBag scopes Cloud Backup honestly against Veeam, Druva, Commvault and others, and licenses it in INR/GST with local support.

Your SaaS data is YOUR job
Shared responsibility — providers don’t back it up
Ransomware-resilient
Independent, immutable copy to restore
Deep M365 + multi-SaaS
One backup, whole cloud estate
Proof, not promises

The numbers behind the platform

0 independent backup
your SaaS data, safely apart
Shared responsibility, met
0 ransomware-resilient
immutable copy to restore from
Recover without paying
0 granular recovery
item to full workload, point-in-time
Fix loss precisely
0+ SaaS platforms
M365, Google, Salesforce, Dynamics
One backup, whole estate
0+ customers
NASDAQ-listed data-mgmt leader
Proven & trusted
0
vendor founded — Microsoft-ecosystem leader
AvePoint

What your Cloud Backup journey looks like

Day 0

Backup scoping

Your SaaS platforms (M365, Google, Salesforce…), data volumes, recovery (RPO/RTO), ransomware, retention and data-residency (BYO storage) needs. TechBag scopes it free.

Week 1

Connect & first backup

Connect Cloud Backup to your SaaS platforms, choose storage (AvePoint's or your own Azure/AWS/GCP), and run the first backups — comprehensively capturing your cloud data. You're protected.

Week 2–3

Configure & test recovery

Set backup schedules, retention, immutability, and — crucially — test recovery (restore a file, a site) to prove it works. A backup you haven't tested restoring is a gamble; validate it.

OngoingScale

Protect, recover, extend

Backup runs automatically; recover granularly whenever needed; extend to more SaaS or the broader Confidence Platform (governance). TechBag models it in INR/GST and supports you locally.

Trusted across regulated industries in 100+ countries

Microsoft 365 organisationsGoogle Workspace organisationsEnterprisesGovernment & public sectorFinancial servicesHealthcareEducationRegulated organisationsMSPs (backup-as-a-service)28,000+ customers worldwideMicrosoft 365 organisationsGoogle Workspace organisationsEnterprisesGovernment & public sectorFinancial servicesHealthcareEducationRegulated organisationsMSPs (backup-as-a-service)28,000+ customers worldwide
Verified reviews

The review scoreboard

Modelled on Gartner Peer Insights structure. *Counts and breakdowns are illustrative pending verified review collection.

4.5
2000+ reviews*
91% would recommend
Microsoft 365 coverage & fidelity4.7
Recovery (granular, fast)4.5
Ransomware resilience4.5
Breadth vs Veeam (all workloads)4.1
5
66%
4
25%
3
6%
2
2%
1
1%

Quick poll — what’s driving your evaluation?

Talk to an advisor
Professional Services
We assumed Microsoft backed up our 365 data — they don't (shared responsibility). AvePoint Cloud Backup fixed that. When a user deleted a critical SharePoint site, we restored it in minutes.
IT Manager
Professional Services
Manufacturing
The Microsoft 365 coverage is thorough — Teams chats, channels, permissions, everything — and restores come back faithful. AvePoint's Microsoft depth clearly shows.
M365 Administrator
Manufacturing
Financial Services
Immutable, independent backup gave us ransomware resilience for our cloud data — a clean copy we could restore from without paying. Peace of mind for the board.
CISO
Financial Services
Healthcare
Bring-your-own-storage let us keep backups in our own Azure tenant — important for our data-residency requirements. And multi-SaaS covered our Salesforce too. One solution.
IT Director
Healthcare
Education
Granular, point-in-time restore means we fix exactly what's lost — one email, one file — without over-restoring. Fast, precise, minimal disruption. Recovery done right.
Systems Administrator
Education
Government
We compared Veeam and Druva — all capable — but AvePoint's Microsoft-365 depth and the broader Confidence Platform (backup + governance) won for our M365-centric estate. TechBag was honest.
Head of IT
Government
Insurance
Long-term retention beyond native limits helped us meet compliance and legal-hold requirements — backup that also serves retention. Two needs, one tool.
Compliance Manager
Insurance
Managed Services
As an MSP, AvePoint Cloud Backup lets us offer backup-as-a-service across our clients' M365 tenants, managed centrally. Reliable, and TechBag handled India licensing.
MSP Director
Managed Services
The market maps

Where everyone sits — the grids

Analyst firms bury this view behind paywalls, and G2 retired its Grid. So here’s TechBag’s synthesis of the SaaS-backup market — tap any vendor to see why it sits where it does.

Grid 01 · The market

TechBag Email-Security Grid

Execution strength vs product vision — the classic market map, minus the paywall.

ChallengersLeadersSpecialistsVisionaries
AvePoint Cloud BackupThis page

Deep M365 + multi-SaaS backup in a data-mgmt platform. This page's product.

Grid 02 · The architecture

Detection × Portfolio Integration

The grid nobody publishes — how strong the email detection is vs how integrated with the wider security portfolio.

Easy but shallowDeep & runnableLegacy toolsDeep but heavy
AvePoint Cloud BackupThis page

Deep M365, multi-SaaS, +platform.

Positions are TechBag’s illustrative synthesis of public review-platform data and vendor documentation — not a reproduction of any analyst graphic. Verify before relying on it.

Part 04 · Decide

Cloud Backup vs the SaaS-backup field

Veeam, Druva, Commvault, Barracuda and native features — honest lanes; the edge is deep Microsoft-365 coverage + multi-SaaS breadth + bring-your-own-storage, within a broader data-management platform.

DimensionAvePoint Cloud BackupVeeam (Data Cloud M365)DruvaCommvaultBarracuda Cloud-to-CloudNative (recycle bin/retention)
PositionMulti-SaaS backup + data-mgmt platformBackup leader (M365 & broad)Cloud-native SaaS backupEnterprise backup (broad)SMB-friendly cloud backupNative only — not a backup
Microsoft 365 coverage & fidelityDeep (Microsoft heritage)StrongStrongStrongGoodLimited/gaps
Multi-SaaS (Google/Salesforce/Dynamics)Yes — broadM365-focused (+Salesforce)Broad (incl. Salesforce)BroadM365/GoogleN/A
Ransomware resilience (immutable)Yes — immutable optionsYesYesYesYesNo
Granular, point-in-time recoveryYes — item to workloadYesYesYesYesLimited
Bring-your-own-storageYes (Azure/AWS/GCP)Some optionsVendor cloudYesVendor cloudN/A
Broader data-mgmt platformYes — Confidence Platform (gov/migration)Backup-focusedData protection focusData mgmt (backup-led)Backup-focusedN/A
All-workload backup (on-prem/VM too)SaaS-focusedYes — everythingEndpoint/SaaS-focusedYes — everythingSomeN/A
Best fitDeep M365 + multi-SaaS backup within a data-mgmt platformBroad backup leader (all workloads + M365)Cloud-native SaaS/endpoint backupEnterprise all-workload backupSimple SMB cloud backupNobody — native isn't a backup
Strong Partial / add-on Weak / externalCompiled from public vendor materials and review platforms for orientation; verify before relying on it.

Which email-security approach fits you?

Honest fit signals — because the fastest way to lose your trust is to pretend one product wins every scenario.

Choose AvePoint Cloud Backup if…

  • You need to protect M365 (and Google/Salesforce/Dynamics) data — fulfilling shared responsibility
  • You value deep Microsoft-365 coverage from a Microsoft data-management specialist
  • You want ransomware-resilient (immutable), bring-your-own-storage backup
  • You want a path to broader SaaS data governance & management (Confidence Platform)

Veeam if…

  • You want the broadest backup leader across ALL workloads (on-prem, VM, cloud, M365)

Druva if…

  • You want fully cloud-native SaaS/endpoint backup

Commvault if…

  • You want enterprise all-workload backup and data management

Native only if…

  • Never — recycle bins/retention are not a backup; you can permanently lose data
Do the math

What do email threats cost you?

Drag the sliders (count users; IT-hour cost as loaded rate). Estimates contrast the effort and exposure of no real backup vs protected, recoverable SaaS data — but the larger, unpriced win is the avoided permanent loss (deletion or ransomware of critical M365 data). Illustrative; Cloud Backup is subscription/quote-priced.

300
2510,000
800
₹300₹2,000

Loaded cost = salary + overheads per productive hour. Illustrative only — your TechBag quote models actual device counts and modules.

Current annual email-threat cost
₹3,60,000
Estimated annual savings
₹2,52,000
₹12,60,000 over 5 years
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Pricing & plans

Three ways to consume it

Cloud Backup is subscription/quote-priced — by users (and/or data volume) across the SaaS platforms protected, retention, features and term. Bring-your-own-storage can manage cost/residency. TechBag right-sizes it and quotes in INR/GST with local support.

Cloud Backup (multi-SaaS)

Best for protecting your SaaS data

  • M365, Google, Salesforce, Dynamics coverage
  • Independent, immutable, encrypted; BYO storage
  • Fast, granular, point-in-time recovery

+ Platform add-ons

Best for a broader rollout

  • Scoped to your estate
  • Add-on modules as needed
  • Phased, right-sized deployment

+ The Confidence Platform

Best for full SaaS data management

  • Add Cloud Governance, Insights (govern & secure), Fly (migrate)
  • One data-management leader (NASDAQ: AVPT)
  • TechBag scopes the mix in INR/GST

Buy it for less — TechBag pricing beats list

Whatever the list prices above, TechBag negotiates a significantly better deal — with GST-compliant INR invoicing and local support. Ask us for your discounted quote.

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Tell us your device counts and current tools — we’ll model it against what you spend today.

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Evaluation kit

The 8 questions to ask every vendor

Take this into your next vendor call — including ours.

1
Shared responsibility

Do you understand that M365/Google DON'T fully back up your data (shared responsibility)? If not, this is the key gap Cloud Backup fills.

2
What to protect

Which SaaS platforms hold your critical data (M365, Google, Salesforce, Dynamics)? Cloud Backup covers them in one solution.

3
Ransomware

Do you have an independent, immutable backup to recover cloud data from ransomware without paying? Cloud Backup provides it.

4
Recovery needs

Assess your recovery needs — granularity (item vs workload), speed (RTO), and point-in-time — Cloud Backup is granular and fast.

5
Storage & residency

Do you need bring-your-own-storage (e.g. your own Azure, for data residency)? Cloud Backup supports it.

6
Retention & compliance

Do you need long-term retention (beyond native limits) for compliance/legal hold? Cloud Backup provides it.

7
Vs alternatives

Weigh AvePoint (deep M365, multi-SaaS, +platform) vs Veeam/Druva/Commvault — for your estate and priorities.

8
Licensing

Size by users and/or data volume across platforms, and quote in INR/GST — TechBag scopes it.

FAQ

Questions buyers ask

AvePoint Cloud Backup is SaaS-data backup software — it automatically backs up the data your organisation holds in cloud platforms like Microsoft 365 (Exchange, SharePoint, OneDrive, Teams, Groups), Google Workspace, Salesforce, Dynamics 365 and more — so you can recover it quickly if it's lost, deleted, corrupted or held to ransom. Organisations increasingly run on SaaS (especially Microsoft 365), holding critical data in the cloud. A dangerous misconception is that this data is fully backed up by the provider — it isn't. SaaS providers use a 'shared responsibility model': they keep the SERVICE running, but protecting YOUR DATA (against accidental/malicious deletion, ransomware, corruption, insider actions, retention gaps) is YOUR responsibility. Native recycle bins and retention are limited (short windows, gaps) and are not a real backup. So without your own backup, you can permanently lose SaaS data. AvePoint Cloud Backup provides exactly that: automated, secure, independent backups of your SaaS data, stored separately (in AvePoint's cloud or your own Azure/AWS/GCP — bring-your-own-storage), with immutable/ransomware-resilient options, and fast, granular, point-in-time recovery (restore a single email, file, site, or a whole workload). It's part of AvePoint's Confidence Platform (Resilience suite), from AvePoint — a NASDAQ-listed (AVPT), 28,000+-customer data-management leader with deep Microsoft-ecosystem heritage. TechBag scopes, licenses and supports it in INR/GST.

Ready to actually protect your SaaS data?

Scope independent, ransomware-resilient backup for your Microsoft 365 (and Google/Salesforce/Dynamics) data — fulfilling the shared-responsibility model — or let a TechBag advisor plan your SaaS data protection.

Stats, ratings, review counts and pricing are illustrative and sourced from public materials; verify before purchase.