Cyera DSPM
Cyera DSPM is AI-native data security posture management — it discovers & classifies your sensitive data everywhere (cloud, SaaS, IaaS, on-prem) and turns it into prioritised risk. Agentless; it claims >95% autonomous classification accuracy.
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How it’s rated
Full scoreboard ↓Quick answer
The Cyera platform family
This page covers Cyera DSPM — the flagship. The rest of the Cyera platform:
Quick facts
30-second orientation- Product
- DSPM — AI data discovery & classification
- Vendor
- Cyera (founded 2021 · NYC + Tel Aviv)
- The category
- AI-native Data Security Posture Management
- What it does
- Discover, classify & risk-rank sensitive data
- The approach
- Agentless AI — claims >95% autonomous accuracy
- Coverage
- Cloud, SaaS, IaaS & on-prem
- The moat
- Classification everything else runs on
- Momentum
- $12B valuation (2026) · ~1 in 5 Fortune 500
- Vs
- Wiz, Varonis, MS Purview, BigID, Securiti
- In India via
- TechBag — DPDPA-residency hook, INR/GST
Understand DSPM before you buy it
Most product pages skip this. We start here — so you buy a capability, not a buzzword.
What is Cyera DSPM?
AI-native data security posture management — discover & classify your sensitive data everywhere (cloud, SaaS, IaaS, on-prem), then act on prioritised risk. Agentless; claims >95% autonomous accuracy.
Legacy data scanning vs Cyera AI-native DSPM — the honest table
What consolidation actually replaces, dimension by dimension.
| Dimension | Unprotected / signature email | DSPM (Cyera) |
|---|---|---|
| Discovery | Manual, incomplete | Agentless, autonomous (AI) |
| Classification | Regex, brittle | AI-native (>95% claimed) |
| Coverage | On-prem or one cloud | Cloud, SaaS, IaaS & on-prem |
| Shadow data | Missed | Surfaced |
| Output | A firehose of findings | Prioritised risk posture |
| Freshness | One-off scan (decays) | Continuous |
| DPDPA residency | Guesswork | Know where data lives |
| Best fit | (varies) | AI-native data-first DSPM |
Cyera DSPM is AI-native data security posture management — it discovers & classifies your sensitive data everywhere (cloud, SaaS, IaaS, on-prem) and turns it into prioritised risk, on a best-of-breed classification engine the whole platform runs on. Honest: it’s data-first, NOT a full CNAPP — need broad cloud security? Wiz (pair, don’t replace — TechBag sells it). And precisely: Representative Vendor in the DSPM Market Guide, not an MQ Leader. TechBag scopes it & adds GST.
The five pieces of the platform
Vendors love diagrams; buyers need to know what they’re actually operating. Here’s the whole platform, demystified.
Discover Data Everywhere
Connects agentlessly to cloud, SaaS, IaaS and on-prem stores and discovers where sensitive data lives, including shadow data and forgotten copies.
Classify with AI (>95%)
Its AI-native engine classifies data by type and sensitivity — PII, PHI, PCI, secrets, IP — at scale, claiming >95% autonomous accuracy.
Map Access & Exposure
Maps which human and non-human identities can reach each piece of sensitive data, and how it is exposed: public, over-shared or over-permissioned.
Prioritise the Risk
Turns findings into a prioritised posture of the exposed, misplaced, duplicated and over-permissioned sensitive data that matters most.
Feed the Whole Platform
The same classification powers Omni DLP, AI Security and Data Access Governance: one data-first foundation, many capabilities.
Sensitive data found and classified wherever it lives — risk managed at the data itself, not the network edge.
Twelve capabilities. Discover, classify, protect.
Cyera discovers & classifies your sensitive data everywhere — the AI-native data-first foundation — the flagship of the Cyera portfolio.
Agentless Data Discovery
Agentless discovery of sensitive data across cloud, SaaS, IaaS and on-prem, shadow copies included, with nothing to deploy.
Cloud, SaaS, IaaS & On-Prem
One view across AWS, Azure, GCP, SaaS apps, IaaS data stores and on-prem, wherever sensitive data sprawls.
Shadow & Duplicate Data
Surfaces shadow data, forgotten copies and duplicates: sensitive data nobody remembers is there.
AI-Native Classification (>95%)
AI classifies data as PII, PHI, PCI, secrets or IP autonomously; Cyera claims >95% autonomous accuracy.
Data Context & Lineage
Understands context — what the data is, where it came from, how it moves — not just regex pattern matches.
Tunable & Custom Classifiers
Tunable to custom data types, regulatory categories (DPDPA, GDPR, HIPAA, PCI) and sensitivity levels.
Exposure & Risk Posture
Shows how sensitive data is exposed — public, over-shared, misplaced — as a prioritised risk posture.
Access & Identity Mapping
Maps which human and non-human identities can reach each piece of sensitive data, so over-permissioned access shows as risk.
Residency & Compliance Insight
Shows where sensitive data lives and how it maps to DPDPA, GDPR, HIPAA and PCI, the basis of residency compliance.
Prioritised Remediation
Prioritised remediation guidance: fix the exposure, move misplaced data, right-size access, highest risk first.
Continuous, Not One-Off
Continuously re-discovers and re-classifies data, so the posture stays current instead of decaying after one scan.
The Platform Foundation
The classification foundation that Omni DLP, AI Security and Data Access Governance all run on.
Watch Cyera DSPM in action
The overview, getting started, and the core workflows.
Cyera DSPM — Platform Demo
The flagship, walked through.
AI-Native DSPM — How It Works
Discovery & classification, explained.
DSPM Explained
Why data security starts with classification.
Want a live, India-context walkthrough for your environment?
Book a guided demo →Perimeters leak. Govern the data itself.
Here’s what genuinely sets Cyera DSPM apart (and where it’s data-first, not a full CNAPP).
You can’t protect what you can’t see — find & classify all your data
In multi-cloud, SaaS-heavy estates, sensitive data sprawls into shadow copies, forgotten stores and misconfigured buckets, and every downstream control is only as good as the map. Cyera’s agentless, AI-native engine discovers and classifies that data across cloud, SaaS, IaaS and on-prem, claiming >95% autonomous accuracy.
The classification engine is the moat — and the whole platform runs on it
Mislabel data and every control downstream goes wrong: noisy DLP, mis-scoped access, incomplete compliance. Cyera’s AI-native engine classifies data in context, not by regex, claiming >95% autonomous accuracy, and is tunable to DPDPA, GDPR, HIPAA and PCI. Omni DLP, AI Security and Data Access Governance all run on it.
Posture you can act on — prioritised risk, not a firehose
A scan listing a million findings is unusable. Cyera combines how sensitive data is with who can reach it and how it is exposed, producing a prioritised posture of the exposed, misplaced, duplicated and over-permissioned data that matters most, with remediation guidance, and re-scans continuously so it stays current.
The India hook: DPDPA data-residency starts with classification
DPDPA compliance depends on knowing where personal data lives and who can reach it across cloud, SaaS and on-prem. Cyera discovers and classifies that data, shows where it resides and maps access, for Indian BFSI, healthcare and IT/ITES firms. Cyera has no confirmed India office; it is partner-led, and TechBag confirms residency specifics.
A fast-rising leader — and TechBag adds honest comparison + local support
Cyera (founded 2021) raised a $600M Series G in June 2026 at a $12B valuation, with >$150M ARR; it is still unprofitable. Gartner names it a Representative Vendor in the 2025 DSPM Market Guide; no DSPM MQ exists. It pairs with Wiz rather than replacing it; Varonis and Securiti are the other comparisons.
The honest scope
Cyera is a data-first specialist, not a CNAPP: Wiz covers broad cloud security. Varonis is deeper on on-prem and unstructured data; Purview comes bundled with M365 E5. Cyera is young and much of its breadth is acquisition-built, though the DSPM core is proven. Gartner lists it as a Representative Vendor; there is no DSPM MQ.
The numbers behind the platform
What your Cyera DSPM journey looks like
Scoping (& data-first vs CNAPP)
Map estate, priorities and tools. Cyera pairs with Wiz’s CNAPP, not replaces it; TechBag also compares Varonis and Securiti.
Discover & classify (agentless)
Connect the agentless engine and let it discover and classify sensitive data everywhere: what you have, where, how sensitive.
Act on the posture
Get a prioritised, continuously current view of exposed, misplaced and over-permissioned data, with remediation guidance.
Build on the foundation
Turn on Omni DLP, AI Security and Data Access Governance on the same classification, validating acquisition-built modules.
The review scoreboard
Modelled on Gartner Peer Insights structure. *Counts and breakdowns are illustrative pending verified review collection.
Quick poll — what’s driving your evaluation?
Talk to an advisor“Cyera found sensitive data we had no idea about: shadow copies, misconfigured buckets, forgotten stores. Discovery was a level above.”
“Cyera’s classification is the best we’ve tested, so we turned on DLP and access governance off the same engine.”
“It gave us the ten highest-risk data issues, not a firehose, so a lean team could act, and it stays current after the scan.”
“For DPDPA, knowing where our personal data lives was the unlock. TechBag scoped residency questions and added GST.”
“We run Wiz for cloud posture and Cyera for the data layer; Cyera isn’t a CNAPP. TechBag was clear on that and on the Gartner status.”
“Cyera is young and some breadth is acquisition-built, so we validated the modules we needed. The DSPM core was rock-solid.”
“AI-native classification scaled across our multi-cloud estate without the regex toil of the legacy tool it replaced.”
“Premium and quote-priced; TechBag scoped the estate, compared Wiz, Varonis and Securiti honestly and added INR/GST.”
Where everyone sits — the grids
Analyst firms bury this view behind paywalls, and review-site grids score satisfaction, not fit for your estate. So here’s TechBag’s synthesis of the data-security market — tap any vendor to see why it sits where it does.
TechBag Data-Security Grid
Execution strength vs product vision — the classic market map, minus the paywall.
AI-native, data-first DSPM. This page's product.
Coverage Breadth × Classification Depth
The grid nobody publishes — cloud & SaaS coverage breadth vs data-layer depth & classification.
Data-layer classification depth.
Positions are TechBag’s illustrative synthesis of public review-platform data and vendor documentation — not a reproduction of any analyst graphic. Verify before relying on it.
Cyera DSPM vs the data-security field
Wiz, Varonis, Microsoft Purview, BigID and Securiti — honest lanes; the edge is best-of-breed, AI-native classification + the strongest AI-security story. Need a full cloud CNAPP? Wiz (TechBag sells it; often pair them). On-prem/DAG? Varonis. And precisely: Representative Vendor in the DSPM Market Guide, NOT an MQ Leader (no DSPM MQ exists).
| Dimension | Cyera | Wiz | Varonis | Microsoft Purview | BigID | Securiti |
|---|---|---|---|---|---|---|
| Position | AI-native, data-first DSPM | Full CNAPP (DSPM bundled) | On-prem/unstructured + DAG | Bundled with M365 E5 | Data intelligence + privacy | Data command centre (Veeam) |
| Classification (AI-native) | Best-of-breed (claims >95%) | Good (within CNAPP) | Strong on-prem/unstructured | Good (MS data) | Strong (data intelligence) | Good |
| Coverage (cloud + on-prem) | Cloud, SaaS, IaaS & on-prem | Cloud-native (CNAPP breadth) | Deep on-prem/unstructured | MS estate (M365/Azure) | Broad connectors | Broad connectors |
| Full cloud security (CNAPP) | Data-first (pairs w/ Wiz) | Broadest CNAPP (leader) | Data-focused | Via Defender for Cloud | Data-focused | Data-focused |
| AI & AI-agent security | AI Guardian + Agent Guardian | AI-SPM (in CNAPP) | Some | Purview AI | Some | Some |
| Best fit | AI-native, data-first DSPM (+ AI security) | Broad cloud CNAPP (TechBag sells it) | On-prem/unstructured + DAG (TechBag sells it) | Already on M365 E5, bundled | Data intelligence + privacy breadth | Broad data governance (TechBag sells it) |
Which data security & privacy approach fits you?
Honest fit signals — because the fastest way to lose your trust is to pretend one product wins every scenario.
Choose Cyera if…
- You want best-of-breed, AI-native DATA discovery & classification (claims >95% autonomous) across cloud, SaaS, IaaS and on-prem
- You want a prioritised, continuously-current data-risk posture — not a firehose
- You want the strongest AI & AI-agent security story, built on data classification (see the AI Security page)
- You want to answer DPDPA data-residency (where does our sensitive data live?) — with TechBag adding scoping & GST
Wiz if…
- You want ONE broad cloud-security platform (CNAPP) — workloads, config, vulnerabilities, identities — with DSPM bundled (TechBag sells it; often PAIR it with Cyera)
Varonis if…
- Your risk centres on ON-PREM/unstructured data and mature Data Access Governance heritage (TechBag sells it)
Microsoft Purview if…
- You’re already on M365 E5 and want the bundled, MS-native data-governance option — TechBag has a Microsoft hub
BigID / Securiti if…
- You want the widest data-intelligence/privacy (BigID) or a broad data-governance command centre (Securiti — Veeam-owned; TechBag sells it)
Cyera DSPM is one of 18 dspm & data discovery products TechBag carries. The DSPM & Data Discovery guide narrows them to a shortlist and shows the reasoning. →
What could this save you?
Drag the sliders (data stores; security-hour cost as loaded rate). Estimates contrast legacy data scanning (incomplete discovery, brittle regex classification, a firehose of findings, manual residency guesswork) vs Cyera DSPM (agentless AI-native discovery & classification, prioritised posture, know where data lives) — the wins are exposure found, breach cost avoided, and analyst time saved. Illustrative — TechBag scopes your estate.
Loaded cost = salary + overheads per productive hour. Illustrative only — your TechBag quote models your actual environment and modules.
Three ways to consume it
Cyera is premium and quote-priced (by data estate / assets under management; in USD) — no public list. Treat any third-party figure as indicative only. Cyera bills USD; TechBag scopes the estate and handles INR/GST (18%) — quote current figures.
Cyera DSPM (by quote)
Best for seeing & classifying your data
- AI-native, agentless discovery & classification (claims >95% autonomous)
- Cloud, SaaS, IaaS & on-prem — one map of your sensitive data
- Prioritised, continuously-current risk posture — not a firehose
+ Platform add-ons
Best for a broader rollout
- Scoped to your estate
- Add-on modules as needed
- Phased, right-sized deployment
+ scoping & local support
Best value with TechBag
- Estate scoping + PoV to validate classification on YOUR data + honest Wiz/Varonis/Securiti comparison
- Cyera bills USD; young & data-first (pairs w/ Wiz, not a CNAPP); premium/quote-only
- TechBag adds INR/GST (18%), DPDPA-residency help & local support
Buy it for less — TechBag pricing beats list
Whatever the list prices above, TechBag negotiates a significantly better deal — with GST-compliant INR invoicing and local support. Ask us for your discounted quote.
Get an India-ready quote
Tell us your requirements and current tools — we’ll model it against what you spend today.
The 8 questions to ask every vendor
Take this into your next vendor call — including ours.
Do you know where all your sensitive data lives across cloud, SaaS, IaaS and on-prem?
Is your classification accurate, or brittle regex? Cyera claims >95% autonomous accuracy; will it hold on your data?
Getting a firehose of findings? Cyera delivers a prioritised, continuously-current posture — fix what matters first.
Need full cloud security too? Cyera is data-first — Wiz is the CNAPP (TechBag sells both; often pair them, don’t replace).
Risk centred on on-prem/unstructured + access governance? Varonis has that heritage (TechBag sells it) — TechBag advises honestly.
Heard ‘Gartner Leader’? Be precise: Representative Vendor in the DSPM Market Guide (2025). There is NO DSPM Magic Quadrant.
Need to know where personal data lives for DPDPA? Cyera answers it at the data layer — TechBag scopes residency & adds GST.
Cyera is premium, quote-only — TechBag scopes the estate, adds INR/GST invoicing (18%) and local support.
Questions buyers ask
Ready to see where your sensitive data lives?
Scope Cyera DSPM (AI-native, agentless discovery & classification that maps your sensitive data everywhere and turns it into prioritised risk) — and let a TechBag advisor scope the estate, run a proof-of-value to validate classification on YOUR data, compare honestly vs Wiz/Varonis/Securiti, and add DPDPA-residency help, INR/GST and local support.
Stats, ratings, review counts and pricing are illustrative and sourced from public materials; verify before purchase.