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Securiti Data Privacy Automation

Data Privacy Automation is Securiti’s original core — they coined PrivacyOps. Automate DSR/DSAR, consent, PIA/DPIA and breach — all discovery-driven, run off actual discovered data on the DataAI Command Graph. Now part of Veeam.

Discovery-driven — off real data, not surveysDSR + consent + assessments + breachPrivacy on one graph (data + AI)

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The category
they coined it
PrivacyOps
The edge
off real data
Discovery-driven
The foundation
data + AI
One graph
Now part of
acquired 2025
Veeam

Quick answer

Securiti Data Privacy Automation — the product that coined ‘PrivacyOps’ — automates DSR/DSAR fulfilment, consent management, PIA/DPIA assessments, breach notification and a Privacy Center. It is discovery-driven: requests and assessments run off data actually found via the DataAI Command Graph. Veeam acquired Securiti in a deal that closed in December 2025 (~$1.725 billion); it ships under its own brand. OneTrust remains the privacy market leader. Read more ↓ Show less ↑
Part 01 · Orient

The Securiti platform family

This page covers Data Privacy Automation — the PrivacyOps original core. The rest of the Securiti platform:

Quick facts

30-second orientation
Product
Data Privacy Automation — PrivacyOps, discovery-driven
Vendor
Securiti (a Veeam company — acquired Dec 2025)
The category
Data privacy automation (they coined PrivacyOps)
What it does
DSR/DSAR, consent, PIA/DPIA, breach, Privacy Center
The differentiator
Discovery-driven — runs off actual discovered data
The foundation
DataAI Command Graph — privacy off real data
Honest leader
OneTrust leads pure privacy & consent breadth
Compliance
India DPDP · GDPR · CCPA/CPRA · global
Vs
OneTrust, TrustArc, BigID, Osano, DataGrail
In India via
TechBag — scoping, licensing, GST, DPDP framing
Part 02 · Learn

Understand privacy automation before you buy it

Most product pages skip this. We start here — so you buy a capability, not a buzzword.

What is Data Privacy Automation?

Securiti’s original core — the product that coined PrivacyOps. It automates the whole privacy program: DSR/DSAR, consent, PIA/DPIA, breach and a Privacy Center — all run off actual discovered data on the DataAI Command Graph.

Survey-based privacy vs discovery-driven privacy (Securiti) — the honest table

What consolidation actually replaces, dimension by dimension.

DimensionSurvey-based privacyData Privacy Automation
Data inventoryManual surveys, stale spreadsheetsDiscovered data on the graph
DSR / DSARManual scramble across systemsAutomated off real data
ConsentSeparate cookie / mobile toolsUniversal (1st + 3rd + mobile)
AssessmentsQuestionnaires from memoryPIA/DPIA off discovered data
BreachEmail + spreadsheetsNotification workflows w/ deadlines
PlatformFragmented point toolsOne graph (privacy + DSPM + AI)
Vendor backing(startup risk)Now part of Veeam
Best fit(varies)Discovery-driven privacy automation

Securiti Data Privacy Automation is PrivacyOps — automate DSR/DSAR, universal consent (1st + 3rd + mobile), PIA/DPIA and breach, all DISCOVERY-DRIVEN off actual discovered data on one graph (privacy grounded in reality, not stale surveys). Now part of Veeam. Honest: OneTrust leads pure privacy & consent breadth; Securiti’s edge is discovery-driven privacy on a unified data+AI platform. TechBag scopes modules, adds GST & the India DPDP framing.

Under the hood

The five pieces of the platform

Vendors love diagrams; buyers need to know what they’re actually operating. Here’s the whole platform, demystified.

01
The foundation

Discover the Data First

The DataAI Command Graph

Securiti first discovers and maps personal data across clouds, SaaS, on-prem, files and databases onto the DataAI Command Graph, so it knows where it lives.

02
Fulfil

Fulfil DSRs Automatically

DSR / DSAR automation

When a data subject or data principal requests access, deletion or correction, Securiti finds their data where it really lives and fulfils it within the legal deadline.

03
Consent

Capture Consent Everywhere

Universal Consent Management

Collect, store and honour consent across first-party, third-party and mobile (cookie banners, preference centres, mobile SDKs), with one record per person.

04
Comply

Assess & Manage Breaches

PIA/DPIA + breach workflows

Run PIA/DPIA assessments from real discovered data, and manage breaches with notification workflows that track 72-hour clocks and DPB notification.

05
The edge

Run It All Off One Graph

The DataAI Command Graph

DSRs, consent, assessments, breach and the Privacy Center all run off one graph that also powers DSPM, governance and AI security.

Sensitive data mapped by location and by who handles it — risk managed where the data lives, not at the network edge.

Part 03 · Evaluate

Twelve capabilities. Fulfil, consent, comply.

Securiti automates the whole privacy program off real discovered data — DSR, consent, assessments & breach — the PrivacyOps original of the Securiti portfolio.

Fulfil
DSR / DSAR

DSR / DSAR Automation

Automate access, deletion and correction requests off the actual discovered data, within the legal deadline.

Fulfil
Deletion

Verified Deletion & Correction

The graph shows where a person’s data lives, so deletion and correction reach every copy, with verification, not a survey’s guess.

Fulfil
Privacy Center

Self-Service Privacy Center

A branded self-service portal lets data principals submit requests, manage preferences and see how their data is used.

Consent
Universal consent

Universal Consent Management

Collect, store and honour consent across first-party, third-party and mobile, with one record of what each person agreed to.

Consent
Cookie consent

Cookie Consent & Banners

Scan sites for cookies and trackers, serve compliant banners and preference centres, and honour opt-outs.

Consent
Preferences

Preference & Universal Opt-Out

Manage granular preferences and honour universal opt-out signals such as Global Privacy Control wherever they apply.

Comply
PIA / DPIA

Privacy Assessments (PIA/DPIA)

Answer privacy and data-protection impact assessments from real discovered data, not a questionnaire filled in from memory.

Comply
Breach management

Breach & Incident Management

Breach workflows track regulatory deadlines (GDPR 72-hour clocks, India DPB notification) and generate the right disclosures.

Comply
Data mapping

Data Mapping & RoPA

Automate data mapping and Records of Processing Activities (RoPA / Article 30) off discovered data flows, so records stay accurate.

Comply
Policy management

Privacy Policy Management

Author, publish and keep privacy notices and policies current across sites and regions.

Comply
Regulatory intel

Global Regulatory Intelligence

Built-in intelligence across DPDP, GDPR, CCPA/CPRA and hundreds of global privacy regimes, with obligations pre-mapped.

Comply
Discovery-driven

Privacy Driven by Discovery

Every privacy function runs off discovered data via the DataAI Command Graph, the same graph behind DSPM, governance and AI.

See it, don’t just read it

Watch Securiti privacy in action

The overview, getting started, and the core workflows.

Securiti AI (official)·PIA/DPIA

Internal Privacy Impact Assessments Automation

Assessments answered off real data.

Securiti AI (official)·Data mapping

Data Mapping Automation for Privacy Compliance & Data Governance

Living data maps, automated.

Securiti AI (official)·Overview

AI-Powered Data Intelligence for Privacy & Security

The Data + AI Command Center.

Want a live, India-context walkthrough for your environment?

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Why Data Privacy Automation

Perimeters leak. Govern the data itself.

Here’s what genuinely sets Securiti apart (and where OneTrust leads).

01

Discovery-driven privacy — DSRs and assessments run off REAL data, not surveys

Most privacy programs rest on survey-based inventories that are stale once finished, so a deletion request means guessing which systems hold the data. Securiti discovers and maps personal data first, so DSRs are fulfilled where data really lives and a PIA/DPIA is answered from reality, not a questionnaire.

02

The whole privacy program on one platform — DSR, consent, assessments, breach, Privacy Center

Privacy teams often run DSRs in one tool, cookie consent in another, assessments in spreadsheets and breaches in email. Securiti, which coined ‘PrivacyOps’, covers DSRs, consent, assessments, breach, policies and a self-service Privacy Center on one platform sharing one data foundation.

03

Privacy grounded in the same graph as DSPM, governance and AI — one data intelligence

Privacy, security, governance and AI risk all ask about the same data, yet most firms answer them with separate tools. In Securiti, a DSR, a DSPM finding and an AI-governance control all draw on the same DataAI Command Graph, which is more consistent and less gap-prone than stitched point tools.

04

Now part of Veeam — backed for the long run, still shipping under its own brand

Veeam acquired Securiti in a deal closed in December 2025 (~$1.725 billion) to build a trusted data platform for safe AI. Founder Rehan Jalil became Veeam’s President of Security & AI, and Data Privacy Automation continues under its own brand. Integrations are evolving; confirm the roadmap.

05

India-relevant — DPDP-ready, real Bangalore R&D, and TechBag adds the local layer

Securiti automates DPDP obligations: consent, data-principal rights (access, correction, erasure), breach notification to the Data Protection Board, consent-manager patterns and data mapping. DPDP uses a negative-list model, not blanket localisation. Quote-priced in USD; TechBag adds INR/GST.

06

The honest scope

Securiti coined ‘PrivacyOps’ and automates the full privacy program off discovered data. OneTrust is the privacy market leader, deeper in pure privacy and consent, with 7,500+ customers; TrustArc, BigID, Osano and DataGrail compete in their lanes. Securiti is module-heavy and quote-priced.

Discovery-driven
DSRs off real data, not surveys
One platform
DSR + consent + assessments + breach
Local via TechBag
Scoping, GST, DPDP framing
Proof, not promises

The numbers behind the platform

1 PrivacyOps platform
DSR · consent · assessments · breach
— Data Privacy Automation
1 DataAI Command Graph
privacy off real discovered data
— The edge
3 consent surfaces
first-party + third-party + mobile
— Consent
72-hour breach clock
notification workflows track deadlines
— Comply
2019
founded — now a Veeam company
— Vendor
~$1725M acquisition
Veeam acquired Securiti (Dec 2025)
— Backing

What your Securiti privacy journey looks like

Day 0

Scoping (& modules)

Choose modules (DSR, consent, PIA/DPIA, breach, Privacy Center) and regimes (DPDP, GDPR, CCPA). TechBag frames it for DPDP.

Phase 1

Discover & map

Discover and map personal data onto the DataAI Command Graph, so DSRs and assessments run off real data, not a survey.

Phase 2

Automate & honour

Turn on DSR fulfilment, universal consent, assessments and breach workflows, honouring rights off the discovered data.

OngoingOptimise

Govern & expand

Keep RoPA and policies current, run the Privacy Center, and expand to DSPM and AI. TechBag supports you locally (GST).

Verified reviews

The review scoreboard

Modelled on Gartner Peer Insights structure. *Counts and breakdowns are illustrative pending verified review collection.

4.5
420+ reviews*
90% would recommend
DSR/DSAR automation4.5
Consent management4.4
Discovery-driven privacy4.7
Pure-privacy breadth (vs OneTrust)4.1
5
59%
4
29%
3
8%
2
2%
1
2%

Quick poll — what’s driving your evaluation?

Talk to an advisor
BFSI
“When a deletion request arrives, Securiti already knows where that person’s data lives, so we fulfil it off reality, not guesswork.”
Data Protection Officer
BFSI
Technology
“Running DSRs, consent, assessments and breach on one platform with one data foundation replaced four fragmented tools.”
Head of Privacy
Technology
Healthcare
“PIA/DPIAs answered from real discovered data, not a questionnaire filled in from memory, made our assessments defensible.”
Privacy Program Lead
Healthcare
IT Services
“OneTrust is the privacy leader and deeper in consent, but we wanted privacy on the same graph as our DSPM and AI governance.”
CISO
IT Services
Banking / India
“One platform covered DPDP consent, data-principal rights and DPB breach notification plus GDPR. TechBag framed it and handled GST.”
Privacy Counsel
Banking / India
Retail
“Universal consent across web, third-party and mobile, with one record per person, fixed a real mess. Teams now trust consent state.”
MarTech / Privacy
Retail
Enterprise / India
“Securiti’s Bangalore R&D and Veeam backing gave us confidence on longevity. TechBag scoped the modules and supports us locally.”
IT Director
Enterprise / India
Enterprise / India
“Securiti prices by quote in USD. TechBag scoped just the privacy modules we needed, and added INR/GST and the DPDP framing.”
Procurement / Privacy
Enterprise / India
The market maps

Where everyone sits — the grids

Analyst firms bury this view behind paywalls, and review-site grids score satisfaction, not fit for your estate. So here’s TechBag’s synthesis of the Data privacy automation market — tap any vendor to see why it sits where it does.

Grid 01 · The market

TechBag Privacy Management Grid

Execution strength vs product vision — the classic market map, minus the paywall.

ChallengersLeadersSpecialistsVisionaries
SecuritiThis page

Discovery-driven privacy on a data+AI platform. This page.

Grid 02 · The architecture

Privacy Depth × Discovery-Driven Platform

The grid nobody publishes — privacy-program depth vs discovery-driven + unified platform.

Bundled controlsData-security platformsManual / basicSpecialist tools
SecuritiThis page

Discovery-driven + one graph (data + AI).

Positions are TechBag’s illustrative synthesis of public review-platform data and vendor documentation — not a reproduction of any analyst graphic. Verify before relying on it.

Part 04 · Decide

Securiti vs the privacy field

OneTrust, TrustArc, BigID, Osano and DataGrail — honest lanes. OneTrust is the privacy MARKET LEADER (deeper in pure privacy & consent); Securiti’s edge is discovery-driven privacy (off real data) on a unified data+AI platform (one graph, a consolidation play). Pure privacy leadership? OneTrust. We say so.

DimensionSecuritiOneTrustTrustArcBigIDOsanoDataGrail
PositionDiscovery-driven privacy on a data+AI platformPrivacy MARKET LEADER (most entrenched)Long-standing privacy specialistPrivacy from data discoveryLighter, mid-market privacyDeveloper-friendly privacy
Pure privacy & consent breadthBroad, but OneTrust leads pure privacyDeepest — 7,500+ customers, ½ Fortune 500Deep privacy specialistGrowing privacy featuresSolid for mid-marketSolid, focused set
DSR / DSAR automationYes — fulfilled off discovered dataMature DSR automationDSR workflowsDSR off data discoveryDSR for mid-marketStrong DSR automation
Discovery-driven (off real data)Yes — the core edge (the graph)Discovery, less centralSurvey-led mostlyData-discovery heritageSurvey / lighterSome discovery
Consent (1st + 3rd + mobile)Universal consent managementDeep consent (CMP leader)Consent moduleSome consentCookie consent focusConsent + preferences
Unified data+AI platform (one graph)Privacy + DSPM + governance + AI, one graphBroadening (governance/AI)Privacy-focusedData security + some privacyPrivacy-focusedPrivacy-focused
Vendor backing / longevityNow part of VeeamEstablished leaderEstablishedEstablishedIndependent (focused)Independent (focused)
Best fitDiscovery-driven privacy on a unified data+AI platformPure privacy & consent leadershipPrivacy-specialist depthPrivacy from data discoveryLighter mid-market privacyDeveloper-friendly DSR/consent
● Strong◐ Partial / add-on○ Weak / externalCompiled from public vendor materials and review platforms for orientation; verify before relying on it.

Which data security & privacy approach fits you?

Honest fit signals — because the fastest way to lose your trust is to pretend one product wins every scenario.

Choose Securiti if…

  • You want privacy automation DRIVEN BY DISCOVERY — DSRs and assessments off actual discovered data, not stale surveys
  • You want the whole privacy program on one platform (DSR, consent, PIA/DPIA, breach, Privacy Center)
  • You want privacy grounded in the SAME graph as DSPM, governance and AI — a consolidation play
  • You value the backing — now part of Veeam — and the India DPDP framing (via TechBag)

OneTrust if…

  • Your priority is pure privacy & consent LEADERSHIP and depth — the most entrenched, feature-complete privacy platform (honest: OneTrust leads pure privacy)

TrustArc / BigID if…

  • You want a long-standing privacy specialist (TrustArc) or privacy grounded in data-discovery heritage (BigID)

Osano / DataGrail if…

  • You want a lighter, mid-market-friendly (Osano) or developer-friendly (DataGrail) privacy tool

Other Securiti modules…

  • Also need DSPM, governance or AI security? Privacy runs off the same graph — see the Securiti DSPM and Gencore AI pages

Securiti Data Privacy Automation is one of 18 dspm & data discovery products TechBag carries. The DSPM & Data Discovery guide narrows them to a shortlist and shows the reasoning. →

Do the math

What could this save you?

Drag the sliders (data-subject requests per month; hour cost as loaded rate). Estimates contrast survey-based DIY privacy (stale inventories, manual DSR scrambles, questionnaire assessments) vs Securiti (discovery-driven DSRs off real data, universal consent, assessments from reality, one graph) — the wins are faster, more accurate fulfilment and reduced compliance risk. Illustrative — TechBag scopes your estate.

300
2510,000
₹800
₹300₹2,000

Loaded cost = salary + overheads per productive hour. Illustrative only — your TechBag quote models your actual environment and modules.

Current annual privacy-operations cost
₹3,60,000
Estimated annual savings
₹2,52,000
≈ ₹12,60,000 over 5 years
Turn this into a real quote →
Pricing & plans

Three ways to consume it

Securiti is priced by QUOTE (annual, modular — scales with data volume, estate size and modules; enterprise license agreements), in USD; no public list. Now a Veeam company. TechBag scopes the privacy modules you actually need (DSR/DSAR, consent, assessments, breach, Privacy Center), adds INR/GST, and frames it against DPDP — quote current figures for your estate.

Securiti (modular, by quote)

Best for discovery-driven privacy automation

  • DSR/DSAR + universal consent + PIA/DPIA + breach + Privacy Center
  • Discovery-driven — runs off actual discovered data (one graph)
  • Now part of Veeam; privacy on the same graph as DSPM & AI

+ Platform add-ons

Best for a broader rollout

  • Scoped to your estate
  • Add-on modules as needed
  • Phased, right-sized deployment

+ scoping & DPDP framing

Best value with TechBag

  • Module scoping + honest OneTrust/TrustArc/BigID comparison
  • Securiti prices by quote in USD; broad platform — scope what you need
  • TechBag adds INR/GST, local support & the India DPDP framing

Buy it for less — TechBag pricing beats list

Whatever the list prices above, TechBag negotiates a significantly better deal — with GST-compliant INR invoicing and local support. Ask us for your discounted quote.

Get a discounted quote →

Get an India-ready quote

Tell us your requirements and current tools — we’ll model it against what you spend today.

Get Quote
Evaluation kit

The 8 questions to ask every vendor

Take this into your next vendor call — including ours.

1
Discovery-driven

Is your privacy built on stale surveys? Securiti runs DSRs and assessments off actual discovered data (the graph).

2
DSR / DSAR

Honouring access/deletion requests on time? DSR/DSAR automation fulfils them off real data across your estate.

3
Consent

Consent scattered across web, third-party and mobile? Universal Consent Management gives one record of truth.

4
Assessments

PIA/DPIAs from questionnaires? Securiti answers them from discovered data — defensible, not guessed.

5
Breach

Can you notify within 72 hours (and to the DPB)? Breach workflows track regulatory deadlines.

6
One platform

Want privacy on the same graph as DSPM, governance and AI? The DataAI Command Graph powers all of it — a consolidation play.

7
Vs OneTrust

Weighing OneTrust (the privacy leader)? TechBag compares honestly — Securiti's edge is discovery-driven + unified platform.

8
India & Veeam

Securiti is DPDP-ready with Bangalore R&D, now Veeam-backed — TechBag adds module scoping, INR/GST and the DPDP framing.

FAQ

Questions buyers ask

Securiti’s original product, which coined ‘PrivacyOps’: automated DSR/DSAR fulfilment, consent management, PIA/DPIA assessments, breach workflows, a Privacy Center and policy management. Requests and assessments run off data actually discovered via the DataAI Command Graph, not questionnaires. Securiti is now part of Veeam but keeps its own brand.

Ready to automate privacy off real data?

Scope Securiti Data Privacy Automation (automate DSR/DSAR, universal consent, PIA/DPIA and breach — all discovery-driven, run off actual discovered data on the DataAI Command Graph, now Veeam-backed) — and let a TechBag advisor scope the modules, compare vs OneTrust honestly, frame it against DPDP, and add INR/GST and local support.

Stats, ratings, review counts and pricing are illustrative and sourced from public materials; verify before purchase.