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What 44 TechBag intel pages across seven RMM vendors and every published price in the field show, as of September 2026: where NinjaOne leads, where it is quote-only, and the India question.

By TechBag

5 August 2026 · 10 min read · Facts checked September 2026

Illustration: The TechBag Journal

NinjaOne is on the shortlist because it tops the rankings, and that is where the trouble starts. A ranking tells an Indian IT head or MSP owner what other people liked; it does not tell them what the tool will cost for 300 endpoints, whether the data leaves the country, or which of six rivals would do the same job for less. We went through the seven vendor hubs and their product pages on TechBag, re-read every pricing page that exists, and set NinjaOne against Atera, Kaseya (with Datto), ConnectWise, N-able, SuperOps and Action1 as the facts stood on 30 September 2026. TechBag is an authorised NinjaOne partner and also quotes Atera, SuperOps, Action1 and N-able, so read the view sections knowing that.

01An RMM is one agent and four loops; the vendors differ in what hangs off it

Strip the marketing and every remote monitoring and management tool does the same four things. A small agent on each laptop, server or virtual machine reports inventory and health to a cloud console. The console applies a policy to groups of devices: which patches, on what schedule, with what reboot rules. The policy fires patches and scripts, and when a condition trips, a service stops or a disk fills, the console raises an alert and lets a technician open a remote session on the machine. The RMM is the plumbing; what varies between vendors is how much else is sold on the same agent.

The RMM mechanism has four steps, and every vendor in this piece sells the same four

How an RMM works, from agent to remote session, drawn from the vendors' own product documentation

01
Agent
One installer per Windows, macOS or Linux machine, streaming inventory and health to the cloud console. NinjaOne, Atera and SuperOps each claim one agent for every module.
02
Policy
Devices are grouped and a policy pinned to the group: patch rings, approval rules, maintenance windows, thresholds. Work done once, repeated for free.
03
Patch and script
OS and third-party patches deploy on schedule; scripts run on a timer or a trigger. Catalogue depth is the quiet differentiator: NinjaOne's is the widest, Action1 is Windows-first.
04
Alert and remote
A tripped condition raises an alert, opens a ticket if a PSA is attached, and a technician takes a remote session. Atera and SuperOps build the ticketing in; NinjaOne integrates with a PSA.

Source: TechBag RMM & Patch guide, capability tags verified against vendor documentation · as of 22 August 2026

That last step is the first real fork in the market. Atera and SuperOps bundle a service desk into the same product, so an MSP with three technicians runs on either without a second subscription. NinjaOne sells no PSA; it integrates with ConnectWise PSA, Autotask and HaloPSA and expects you to own one.¹⁰ Action1 sits at the other end: a patch-first tool with remote access and scripting added, free for the first 200 endpoints, that does not pretend to be a full RMM with ticketing.⁸ So before any price comparison, decide which of the four loops you need from one vendor and which you already have.

02Four of seven vendors print a price; NinjaOne prints a band and quotes the rest

NinjaOne’s own pricing FAQ says the platform starts at $1.50 per device a month at 10,000 endpoints and rises to $3.75 at 50 or fewer, varying by region and the products bought; the company says plainly that it does not list its full pricing.⁴ That is more than Kaseya, ConnectWise or N-able will tell you, and less than Atera, SuperOps or Action1 do. Atera charges per technician with unlimited devices, IT Department plans from $149 a month on annual billing and MSP plans from $129.⁶ SuperOps, built in Chennai, publishes both rate cards: $1.50 per endpoint for internal IT at the 100-endpoint minimum, $1.20 above 1,000, and $99 to $159 per technician for MSPs.⁷ Action1 is free to 200 endpoints with no feature limits, then from $4 per endpoint on the Growth plan plus a support fee.⁸

Every published RMM price sits between $1 and $5.25 a device, and NinjaOne's band spans the middle of it

USD list price per endpoint per month, published figures only, September 2026

Kaseya 365 Endpoint Pro 2024 launch list, reported; includes MDR; 50-endpoint minimum$5.25

Action1 Growth, beyond 200 free plus a support fee; first 200 endpoints free$4

NinjaOne, 50 or fewer endpoints top of the published band; exact rate by quote$3.75

Kaseya 365 Endpoint Express 2024 launch list, reported; no MDR$2.25

NinjaOne, 10,000 endpoints bottom of the published band$1.5

SuperOps Prime, 100-endpoint minimum published; $1.20 above 1,000$1.5

SuperOps Prime, 1,000 or more published$1.2

Atera Professional, per endpoint at 150 per technician $149 a technician, unlimited devices$0.99

Table view

	Value ($)
Kaseya 365 Endpoint Pro	5.25
Action1 Growth, beyond 200 free	4
NinjaOne, 50 or fewer endpoints	3.75
Kaseya 365 Endpoint Express	2.25
NinjaOne, 10,000 endpoints	1.5
SuperOps Prime, 100-endpoint minimum	1.5
SuperOps Prime, 1,000 or more	1.2
Atera Professional, per endpoint at 150 per technician	0.99

Source: NinjaOne MSP pricing FAQ; Atera, SuperOps and Action1 pricing pages; Kaseya 365 launch list prices as recorded on TechBag's RMM guide · as of 30 September 2026 · Quote-only, not charted: ConnectWise RMM and Automate, N-able N-central and N-sight (third parties report $1.50 to $3.50), Datto RMM standalone. Atera is TechBag arithmetic at 150 endpoints per technician.

Two things follow. First, the per-device vendors are closer than their reputations suggest: at the bottom of its band NinjaOne matches SuperOps’ entry rate exactly, and at the top it is below Action1’s paid tier. The gap is not the rate card, it is that NinjaOne makes you ask. Second, the ratio of endpoints to technicians decides whether Atera is the cheapest tool here or one of the dearest, and that break-even is yours to compute, not the vendor’s. Atera says as much on its own pricing page.⁶

03Breadth: six modules on one agent, against ConnectWise's seven and Action1's four

NinjaOne’s pitch is consolidation: one agent, one console, and the patch tool, remote tool and backup product you were paying for separately retired. On TechBag’s count the platform has six separately licensed modules: endpoint management (the RMM), patch management, backup, MDM for iOS and Android, endpoint security and IT asset management. Backup and MDM are per-device add-ons on top of the RMM rate.¹¹ That is a mid-sized estate. ConnectWise has seven on TechBag; N-able six; Kaseya six, all of them the Datto products it bought in 2022, which is how TechBag covered Kaseya at the time; Atera four; Action1 four; SuperOps three.

NinjaOne's six modules match N-able's and Kaseya's Datto line and trail ConnectWise's seven; NinjaOne built its six on one agent

Separately licensed products per vendor that TechBag covers with an intel page, September 2026

ConnectWise RMM, Automate, PSA, ScreenConnect, SIEM, Axcient x360 pair7 modules

NinjaOne RMM, patch, backup, MDM, endpoint security, IT asset management6 modules

N-able N-central, N-sight, Cove, Take Control, Mail Assure, security6 modules

Kaseya, through Datto Datto RMM, Autotask PSA, SIRIS, Endpoint Backup, SaaS Protection, Backup for Azure6 modules

Atera RMM, PSA, remote access, AI (Copilot and Robin)4 modules

Action1 patch, RMM and remote access, software deployment, vulnerability remediation4 modules

SuperOps RMM, PSA, patch management3 modules

Table view

	Value (modules)
ConnectWise	7
NinjaOne	6
N-able	6
Kaseya, through Datto	6
Atera	4
Action1	4
SuperOps	3

Source: TechBag count of product intel pages under each vendor hub (Kaseya counted through the Datto hub; Atera's pricing-model page excluded) · as of 30 September 2026

Breadth is the wrong axis for Kaseya in any case; its Datto line is an acquisition, bought for $6.2 billion in June 2022, and mostly backup and disaster recovery around one MSP RMM and one PSA.¹² NinjaOne’s is the opposite story, one product widened over thirteen years. Founded in 2013 as NinjaRMM, it was valued at $5 billion in February 2025 and at $12.3 billion on 9 June 2026 after more than $400 million of Series C extensions, a round the company calls secondary, and itself founder-led and debt-free.¹ It entered Gartner’s Endpoint Management Tools Magic Quadrant for the first time on 5 January 2026 as a Leader, and Gartner Peer Insights named it a Customers’ Choice in 2026 at 4.7 out of 5 as of April.² ¹³ Its G2 Spring 2026 page calls it “G2’s top rated RMM platform” and first in the Spring 2026 ITAM report; the “number one in 13 categories” line on NinjaOne’s hub is the company’s own tally of seasonal badges, which we could not verify against G2 directly.³ The company reports more than 30,000 customers and 5 million managed endpoints; TechBag repeats both as reported, not counted.¹¹

04Where NinjaOne wins, and where a rival does

Put the three sections together and the verdict splits cleanly by buyer. NinjaOne wins where the fleet is mixed, the third-party catalogue matters, there is a PSA already in the building, and the buyer has the patience for a quote. A rival wins where the budget has to be built from a web page, where the ratio of endpoints to technicians is high, where the fleet is under 200 Windows machines, or where the data has to stay in India.

NinjaOne wins on catalogue, console and standing; it loses on price discovery, built-in ticketing, the free tier and residency

Head-to-head on the eight dimensions a buyer can verify, drawn from the vendors' own pages, September 2026

Where a rival beats it

Published price: SuperOps, Atera and Action1 print the number; NinjaOne prints a band and quotes
Service desk in the box: Atera and SuperOps include a PSA; NinjaOne integrates with one you buy elsewhere
Under 200 endpoints: Action1 is free with no feature limits; NinjaOne has no free tier
High endpoints per technician: Atera’s per-technician plan falls below $1 a device at 150 per technician
Data in India: Kaseya VSA 10 and ConnectWise Automate can run on your own server; NinjaOne is cloud-only in four countries

Where NinjaOne wins

Third-party patch catalogue across Windows, macOS and Linux: the widest in this field on TechBag’s capability tags
One agent carrying RMM, patch, remote, backup and MDM, with free unlimited onboarding and training
Analyst and peer standing: Gartner Leader (January 2026), Peer Insights Customers’ Choice (2026), first on G2’s RMM grid
Enterprise fitness: 30,000-plus customers reported, a $12.3 billion valuation and no debt
Entry economics at scale: $1.50 at the bottom of the band matches SuperOps’ entry rate

Source: TechBag NinjaOne, Atera, SuperOps, Action1, Datto, N-able and ConnectWise hubs; vendor pricing and sub-processor pages; Kaseya VSA 10 documentation · as of 30 September 2026

Two rivals deserve a specific word. N-able opened a Bengaluru Global Capability Centre of more than a hundred staff in June 2026, and on 20 July 2026 its board approved a cut of about 6 percent of its workforce against second-quarter revenue of $138.2 million, up 5.9 percent: a mature, profitable, slow-growing company trimming cost, and still quote-only.¹⁴ SuperOps is the opposite profile: $54.4 million raised, a $25 million Series C in January 2025, 176 employees in June 2026, and the most transparent price list in the category. Smaller than NinjaOne by an order of magnitude, and honest about it.¹⁵

If you are buying this in India

Price in rupees. NinjaOne publishes USD only and sells in India direct, through partners and through its distributor Rashi Peripherals (RP Tech), a partnership announced in July 2024.¹¹ ²¹ At the RMM guide’s indicative ₹83 to the dollar, the band is roughly ₹125 to ₹311 per device a month; a 200-device fleet at the top of the band is ₹7,47,000 a year before tax and ₹8,81,460 with GST at 18%, and the real quote at that size sits below the top. An Indian reseller invoices in INR with GST, which also removes the foreign remittance and Form 15CA/CB paperwork a USD card payment to NinjaOne, Atera or SuperOps otherwise creates.¹⁰

Residency. NinjaOne’s sub-processor list names Amazon Web Services as its hosting provider in the USA, Canada, Germany and Australia, with no Indian location; the page says processing location may vary by customer location and service, which is a reason to get your tenant’s region in writing, not an answer.⁵ SuperOps hosts in the United States or Europe, chosen at sign-up, with no India region despite its Chennai engineering base.¹⁵ Action1 committed in January 2026 to Indian data residency by 1 April 2026; as of September 2026 it had not shipped, and data sits in the US, Germany or Australia.¹⁶ N-able’s Bengaluru centre and ConnectWise’s Mumbai, Bengaluru and Pune offices are facts about people, not data; neither documents an India storage region.¹⁴ ¹⁷ Kaseya has a Bengaluru office and its Datto clouds have no India region, Singapore being the nearest Datto Cloud site, but VSA 10 can be installed on your own Windows server, as can ConnectWise Automate, and those two are the only routes in this field to RMM data under Indian jurisdiction.¹² ²⁰ ¹⁰

NinjaOne's data sits on AWS in four countries, and India is not one of them

Countries named for hosting on NinjaOne's sub-processor list, as of September 2026

Hover a country or point for its value.

Table view

	Value
United States	–
Canada	–
Germany	–
Australia	–

Source: NinjaOne, Approved Sub-Processors · as of 30 September 2026 · points mark each country's capital, not a data-centre location

What the law actually says. CERT-In’s Directions of 28 April 2022 require ICT system logs to be kept for a rolling 180 days within Indian jurisdiction; an RMM console abroad holds device logs, so ask the vendor how you would produce them.¹⁸ The Digital Personal Data Protection Act, 2023 does not require localisation for most organisations, and the DPDP Rules notified on 13 November 2025 bring the security-safeguard and breach-intimation duties into force on 13 May 2027; an RMM holds device and user identifiers, so it belongs on your processor list before then.¹⁹ RBI- and SEBI-regulated buyers have stricter outsourcing rules of their own; for them the on-premises options above stop being a preference and become the shortlist.

How we did this

Figures as of 30 September 2026

The field is the seven RMM vendors with TechBag hubs that compete for the same buyer: NinjaOne, Atera, SuperOps, Action1, Kaseya (through its Datto hub), N-able and ConnectWise. Prices are the vendors’ own published USD figures per endpoint per month; per-technician pricing was converted at 150 endpoints per technician and labelled; vendors that publish nothing are omitted from the chart and called quote-only. Kaseya 365’s figures are the April 2024 launch list prices, the only ones Kaseya has published. Module counts are TechBag’s count of product intel pages under each hub, excluding Atera’s pricing-model page and counting Kaseya through its Datto hub. Kaseya VSA 10’s on-premises option and NinjaOne’s July 2024 RP Tech partnership are from the vendors’ own documentation and the trade press, not from TechBag pages. Customer and endpoint totals are reported by the vendors, not counted. No independent patch-compliance measurement was found, and none is claimed. Everything was read on or before 30 September 2026.

Spotted an error? Write to us; corrections are published at the foot of the piece.

Sources

Teachers' Venture Growth (OTPP), NinjaOne reaches $12.3B valuation after $400M+ Series C extensions — 9 June 2026
NinjaOne press release, Leader in the Gartner Magic Quadrant for Endpoint Management Tools (report dated 5 January 2026) — 7 January 2026
NinjaOne, 2026 Spring G2 Report page — Spring 2026
NinjaOne, MSP pricing page FAQ ($1.50 to $3.75 per device; full pricing not listed) — verified 22 August 2026
NinjaOne, Approved Sub-Processors (AWS hosting: USA, Canada, Germany, Australia) — undated page
Atera, pricing page (per technician, unlimited devices, annual billing) — read 30 September 2026
SuperOps, pricing page (IT per endpoint; MSP per technician) — verified 22 August 2026
Action1, pricing page (200 endpoints free; Growth from $4 plus support fee) — verified August 2026
Kaseya, Kaseya 365 Endpoint product page (Pro and Express tiers, by quote) — undated page
TechBag, RMM & Patch decision guide (capability tags, pricing models, reported figures, FX of ₹83) — verified 22 August 2026
TechBag, NinjaOne hub and product pages (modules, add-ons, reported totals) — mid-2026
TechBag, Datto hub (Kaseya since June 2022 for $6.2 billion; six products; Kaseya Bengaluru office; no Datto data centre in India) — mid-2026
Business Wire, NinjaOne a Customers' Choice in the 2026 Gartner Peer Insights Voice of the Customer (4.7/5 as of April 2026) — 13 July 2026
TechBag, N-able hub, citing N-able's Q2 2026 results and 20 July 2026 8-K — July 2026
TechBag, SuperOps hub (funding, headcount, US or EU hosting) — mid-2026
TechBag, Action1 hub (India residency committed January 2026; not live September 2026) — September 2026
TechBag, ConnectWise hub (India offices; no India storage region) — mid-2026
CERT-In, Directions under section 70B(6) of the IT Act (180-day logs within Indian jurisdiction) — 28 April 2022
DPDP Rules 2025, commencement timeline (notified 13 November 2025; safeguards in force 13 May 2027) — 13 November 2025
Kaseya, VSA 10 On-Premises Guide (Windows Server and SQL Server installation) — undated page
DQ Channels, Rashi Peripherals and NinjaOne Announce Strategic Partnership — 18 July 2024

Related on TechBag: the RMM & Patch guide runs the per-device arithmetic at 200, 500 and 2,000 endpoints; the NinjaOne hub holds the module-by-module pages; the SuperOps hub is the published-price alternative this piece keeps returning to.

Disclosure. TechBag is a software reseller: it earns a margin when a reader buys through it, including from vendors named here. The analysis is TechBag’s own; no vendor paid for or saw this piece before publication. Facts are labelled reported, TechBag count or our view.

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