SaaS & business software: The TechBag Journal
83 Analysis11 Trends94 NotesFeed
How enterprise technology works, what changed, and what it means.
SaaS & business software
CRM, collaboration, SaaS management — the software the business buys. 58 pieces.
Per-minute sync costs 2.8× a daily one: how four data-integration tools bill
Software shed about US$1tn in a week; seat-priced renewals are next
In India, backing up a ₹145 mailbox costs as much as the mailbox itself
For the products themselves, see the the catalogue.
Everything on this desk
September2026 · 3 pieces
July2026 · 3 pieces
June2026 · 3 pieces
May2026 · 1 piece
April2026 · 1 piece
December2025 · 1 piece
November2025 · 5 pieces
- ARPU hides the U: Dropbox earns US$140 a payer, HubSpot US$11,800 a customer2 min
- India clicks 31.8% of opened emails, the US 9.5%: why CTOR travels badly2 min
- GA4 accepts 9 UTM tags, reports 7, and files ‘newsletter’ under Unassigned3 min
- Gmail and Yahoo cap spam complaints at 0.3%; that, not opens, sets your cadence3 min
- NPS runs 0–10, CSAT 1–5, CES 1–7: our earlier post had two of three scales wrong7 min
October2025 · 5 pieces
- Duolingo retains 84% of its regular learners; work software publishes no such number3 min
- 5 of 8 account-identification tools print a price; 6sense and ZoomInfo don’t6 min
- Brand24 charges 76× Awario per mention; 4 of 6 listening tools hide the price2 min
- Four CDP vendors sold in five months; 1 of 5 prints a plan price3 min
- 2 of 5 customer-intelligence tools we once named were renamed; 1 of 5 prints a price3 min
September2025 · 3 pieces
August2025 · 4 pieces
- Drip emails were 2% of sends and 30% of email revenue across 150,000 brands7 min
- 11,334 WordPress flaws in a year, and only six were in WordPress itself7 min
- A sales forecast costs US$14 a CRM seat on Zoho and US$100 on Salesforce2 min
- 2 of 5 heatmap tools are free at 10,000 sessions; the others charge US$72–109 a month2 min
July2025 · 5 pieces
- Journey-mapping tools cost about 7× Visio: US$2,280 vs US$300 for five editors2 min
- 4 of 5 CRMs now automate at the entry tier; HubSpot charges 4.5× to lift the limits3 min
- Freshworks’ US$100K accounts grew 4× faster than its US$5K ones3 min
- Instagram ads reach 48 crore Indians, X's 2.2 crore: pick two platforms, not six6 min
- 4 of 6 CRM statistics we once quoted can't be traced; the other two are 12+ years old2 min
June2025 · 2 pieces
May2025 · 4 pieces
- One five-step workflow: 187 runs a month on Zapier’s entry plan, 2,000 on Make’s3 min
- Helpdesks start at US$19 an agent; the next tier up costs 2.2× to 4× that6 min
- Lead scoring sits on US$39 to US$90 CRM seats, not the US$9 entry plan3 min
- Google has 96.6% of India's searches, and an SMB's SEO kit can start at ₹06 min
April2025 · 4 pieces
- Three Freshdesk agents cost US$57 a month; 1,000 AI chats cost US$4906 min
- Zoho Books charges 6.7× for Amazon sync: what an Indian seller's ERP must do6 min
- 117 emails and 153 chats a day: remote-work burnout is set in the tools3 min
- Hybrid work cut quits by a third, with no loss of performance, in a 1,612-person trial3 min
March2025 · 4 pieces
- Power BI F64 beats ₹1,165 Pro seats only past 458 report readers3 min
- 3 of 5 recruiting tools we once named now belong to bigger groups; 3 hide the price7 min
- Shopify in India: Basic costs more than Grow once sales pass ₹4.1 lakh a month2 min
- 3 of 5 cloud CRMs offer an India data region; Pipedrive puts India in London3 min
February2025 · 2 pieces
January2025 · 2 pieces
December2024 · 1 piece
November2024 · 1 piece
October2024 · 4 pieces
- CRM seats list at US$9 to US$550 a month; only Zoho prints a rupee price7 min
- Video meetings cut conference carbon by 94%, and the licence starts free3 min
- 5 of 10 idea-management tools print a price; a ten-seat pilot runs US$0 to US$3903 min
- Cloud marketplaces now take 3% of a SaaS sale, and India dropped both levies7 min
We explain, then we count
Each piece starts with how the technology works and what changed, then counts what the products actually document.
Every number is sourced and dated
A figure carries its source and the date it held. Each piece says which facts are reported, which we counted, and which are our view.
Global events, Indian consequences
Technology is global. We cover what happened wherever it happened, then add what it means under Indian law and at Indian prices.
No vendor sees a piece first
TechBag resells software, and every piece says so. No vendor pays for or reviews coverage.